As a business owner, marketer, or communication coordinator, you know how important it is to have a well-crafted digital marketing...

Each year something shifts in the digital world that influences how we communicate. These interactions also directly impact how we all...

7 Marketing Trends in 2021 2020 brought a lot of changes to everyone's lives. Consumer behavior changes of 2020 and the COVID-19 pandemic...

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The Medium is The Message Canadian Professor and Philosopher, Marshall McLuhan coined the phrase "the medium is the message," a theory...

The Ethics of Facebook Data Mining for Advertising Purposes Having a reasonable right to privacy is considered a human right, however, we...

LinkedIn 101: The Social Media Platform for Entrepreneurs and Small Businesses Unlike Facebook, Twitter or other popular social media...

Have You Heard? Apple Product & Policy Changes. What does this mean for your small business? In June 2020, at the annual Worldwide...

Get Social in a Cinch! Get social! Connection with each other on a social platform is common thread with everyone. We register for...