Have you tried navigating the dicey social media world for your business? It can be difficult to know just how often to share content and...

We are looking to hire a new member for our Cinch team! Are you keen to grow your skills and interest in a marketing career? This could...

Marketing Mix: The Power of the Four P's Marketing is all about creating, communicating, and delivering value to your target audience. To...

Ready to take your Facebook advertising to the next level? Facebook Ads Manager, the ultimate tool for creating, editing, and analyzing...

You cannot get far today without being dialled into a digital form of communication and connection. In today's digital age, social media...

Building a successful brand should be daunting; it's a big deal! A good and well-thought-through brand requires significant strategic...

As digital technologies continue to become increasingly ubiquitous and transformative, a business must have a strong online presence to...

In today's digital world, your business needs a strong digital presence to survive and thrive. But what does that mean? It means having...

As a business owner, marketer, or communication coordinator, you know how important it is to have a well-crafted digital marketing...

Each year something shifts in the digital world that influences how we communicate. These interactions also directly impact how we all...

7 Marketing Trends in 2021 2020 brought a lot of changes to everyone's lives. Consumer behavior changes of 2020 and the COVID-19 pandemic...

Instagram vs. Facebook When it comes to social media marketing, both Facebook and Instagram remain extremely popular. That can lead to...

The Medium is The Message Canadian Professor and Philosopher, Marshall McLuhan coined the phrase "the medium is the message," a theory...

The Ethics of Facebook Data Mining for Advertising Purposes Having a reasonable right to privacy is considered a human right, however, we...

LinkedIn 101: The Social Media Platform for Entrepreneurs and Small Businesses Unlike Facebook, Twitter or other popular social media...

Have You Heard? Apple Product & Policy Changes. What does this mean for your small business? In June 2020, at the annual Worldwide...

Get Social in a Cinch! Get social! Connection with each other on a social platform is common thread with everyone. We register for...